Define your career aspirations and explain, in light of the self-awareness and personal branding activities ,and explain why you feel these aspirations suit your particular skills and personality and also what you think will be the key challenges for you in this career choice.
Please note that you are not expected to necessarily be definitive about a single, particular career choice. A range of options can be considered and discussed
2.The emphasis is on reflective writing, not research, but references to MBTI, Belbin and the Employability Journal would be a minimum expected. References to other sources in order to substantiate your arguments and opinions would also be useful.